The piece ‘YH’ (银瑚 in Chinese) explored the implications of Machine Learning technology as well as our collective relationship to the natural world. For the work, CELU Studio collaborated with the tech giant BAIDU, who sponsored the piece. We made use of the massive reach of BAIDU to introduce the concept of coral bleaching to a wide audience in China, where knowledge of the issue is limited.

Around 200,000 people visited the work in person at its exhibition location in Ullens Centre for Contemporary Art, Beijing. According to BAIDU, online the work was seen by 500 million viewers. The BAIDU figures are available here (in Chinese).